I’ve conducted hundreds of interviews and created content to fit dozens of brands and style guides. What I know better than anything is how to create great content readers actually trust. I specialize in SEO and thought leadership content, and I particularly pride myself on finding unique ways into familiar topics and formats.

Here’s a small selection of work I’ve written or edited, including commercial and editorial content.

Amy Ziering Tells the Stories the World Tries to Ignore

The 2025 Renovation Report: Insights from 2,000+ Homeowners

How To Automate Your Savings and Grow Your Money 10x

The Psychological Reason You’re So Afraid of the Twins in The Shining

Are Loewen Windows Worth It? We Put Them to the Test

How To Protect Your Money and Data When Banking Online